Jeanne Wilson is the Associate Director of Brand Marketing at Kashi, a company founded on the belief that food should do more. Food should go beyond taste and nutrition to do more to nourish communities and the planet. For over 14 years, Jeanne has demonstrated her passion for elevating wellness in various marketing roles at Kashi, including leading the company’s sustainability strategy, particularly the Certified Transitional program which is designed to help conventional farmers transition to organic. Jeanne also launched dozens of innovative products over the years that have further advanced the company’s purpose in the relentless pursuit of positive impact through food. As a mother of two, she led the brand’s recent launch of the new Kashi by Kids platform to co-create food with kids and empower them to make better choices that benefit people and planet for generations to come. Jeanne was marketing valedictorian at California Polytechnic State University, Pomona where she studied Brand Management.