Nova Covington is the Founder and CEO of Goddess Garden, the leading reef-safe sunscreen brand for sensitive skin. As a mom who was inspired to create better alternatives for her baby daughter, Nova’s passion for better bodycare products grew Goddess Garden into an award-winning and highly sought-after national skincare brand, widely distributed across the U.S. and Canada.

Nova has an MA from Oregon State University in Speech Communication and began her career at Hewlett-Packard in Leadership Development. She later received her Master’s Degree from the University of Denver in International Business and International Communications.

From day one, Nova’s mission was to provide cleaner products for families—truly natural products that were healthy and safe for people and the planet. Beyond innovating categories with safer products, Nova also started a non-profit called Protect Our Mother, an ocean protection foundation focused on protecting ocean mammal habitat and preserving our beautiful, and vitally important, coral reefs. She is a Board Member for the Monterey Bay Marine Sanctuary Foundation and was named as one of Conscious Company’s 35 World-Changing Women in Conscious Business—2019.

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